Nicotine pouch strength
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Strength decides how a pouch feels far more than flavour does, so it is the axis to settle first. Every figure on this page is nicotine per pouch, the only number that compares fairly across brands. Every nicotine pouch we sell to Canada has 4 mg of nicotine or less per pouch, and the range runs from about 1.5 to 4 mg. That gives two tiers: Low (0.1–3 mg) and Normal (3.1–4 mg). Nicotine-free pouches sit alongside them at 0 mg.
Every product is placed in a tier by nicotine per pouch. Concentration (mg/g) is printed on some packs, but a larger pouch at a modest concentration can hold more nicotine than a small one at a higher figure, so per pouch is the number that compares fairly across brands and formats. A 4 mg pouch is a 4 mg pouch whichever brand made it. The scale for Canada ends at 4 mg.
VELO's dots and ZYN's bars show strength within that brand's own range, not an absolute figure, and the same number of dots means different milligrams at different brands. Use the per-pouch number on each product page to compare across brands; the dots only tell you where a product sits in its own family.
New to pouches: start at Low and move up to Normal only if you want to. Already using pouches: match the mg you use today, up to the 4 mg limit of the Canadian range, then adjust by format, since a mini feels lighter than a slim pouch at the same mg. Each tier page shows what is in it. → Nicotine pouches for beginners · The strength guide
Strength Level: Nicotine Free Nicotine Content (mg/pouch): 0 mg Suitable For: Users who prefer nicotine-free alternatives |
Strength Level: Low Nicotine Content (mg/pouch): 0.1–3 mg Suitable For: New users or those who prefer a very mild experience |
Strength Level: Normal Nicotine Content (mg/pouch): 3.1–4 mg Suitable For: Users who want the upper tier of the Canadian range |
In the Canadian range, from about 1.5 mg to 4 mg of nicotine per pouch. No nicotine pouch we sell to Canada has more than 4 mg. Compare the per-pouch figure, not mg/g.
Low (0.1–3 mg). Move up to Normal (3.1–4 mg) once you know how a pouch feels.
4 mg is in the Normal tier and is the top of the Canadian range. The figure is the nicotine in one pouch, not a concentration.

From CA$4.42 / unit.
DUNC Power Slim NormalIn stock • Citrus
ZYN Citrus Mini Normal