Caffeine pouches vs nicotine pouches: what is the difference?
Caffeine pouches and nicotine pouches look alike on a shelf: a small round can, around twenty small white pouches inside, a product name and a figure in mg on the lid. The figure is the difference. In one product it measures caffeine; in the other it measures nicotine. Everything about how each is labelled, regulated and sold follows from that.
Our Canadian range also carries nicotine pouches at 4 mg per pouch or less; the Nic-Guide covers those.

The same format
Both products are used in the same way. A pouch is taken from the can, placed under the upper lip, kept there for a while and then removed. Nothing is chewed, swallowed, lit or inhaled.
Both are built on the same base. The pouch material is plant fibre, microcrystalline cellulose, listed as E460 on the panel. To that are added water, salt, flavourings, sweeteners, a humectant to keep the pouch moist and a pH regulator. The active ingredient goes into that base. Change the active ingredient and you have the other product.
In the 24Nico range, every caffeine pouch is a white Slim pouch of 0.6 to 0.75 g, with 18 or 20 pouches per can. Nicotine pouches come in the same Slim format, and Slim is the common format there too.
Format trait: Placement Caffeine pouch (24Nico range): Under the upper lip Nicotine pouch: Under the upper lip |
Format trait: Pouch material Caffeine pouch (24Nico range): White plant fibre (cellulose, E460) Nicotine pouch: White plant fibre (cellulose) |
Format trait: Format Caffeine pouch (24Nico range): Slim, 0.6 to 0.75 g per pouch Nicotine pouch: Slim is the most common; sizes vary by brand |
Format trait: Pouches per can Caffeine pouch (24Nico range): 18 (LEWA) or 20 (CAFERO, CAMO, Hicaff) Nicotine pouch: Varies by brand |
Format trait: Tobacco Caffeine pouch (24Nico range): None Nicotine pouch: None |
Format trait: Sugar Caffeine pouch (24Nico range): None listed; sweeteners instead Nicotine pouch: None; sweeteners instead |
Format trait: Liquid Caffeine pouch (24Nico range): None Nicotine pouch: None |
Different active ingredient
Caffeine pouch: Caffeine Nicotine pouch: Nicotine |
Caffeine pouch: mg of caffeine per pouch: 20, 50, 77, 80 or 100 mg in the 24Nico range Nicotine pouch: mg of nicotine per pouch, printed by the manufacturer; 4 mg per pouch or less in our Canadian range |
Caffeine pouch: 0 mg Nicotine pouch: The active ingredient |
Caffeine pouch: None Nicotine pouch: None |
Caffeine pouch: Ingredient list and a label stating the caffeine content Nicotine pouch: Nicotine content per pouch and, usually, a nicotine warning line |
Caffeine pouch: Rules differ by product type and can change; check Health Canada Nicotine pouch: In Canada, nicotine pouches with 4 mg of nicotine or less per pouch are regulated as natural health products. Rules can change; check Health Canada |
Caffeine pouch: Sweden Nicotine pouch: Sweden |
Caffeine pouch: LEWA Of Sweden, LUNA Corporate (CAFERO), UAB Global Snus (CAMO), Microzero (Hicaff) Nicotine pouch: See our nicotine pouch range |
Caffeine pouch: Yes, in the caffeine pouch category Nicotine pouch: Yes, in the nicotine pouch range |
The two mg figures cannot be compared with each other. Caffeine and nicotine are different substances, and 100 mg of one says nothing about 4 mg of the other. Read each figure against its own product type only. For caffeine, the public reference figures are set out in the guide on what the facts say about caffeine pouches.
What each one contains
The ingredient lists for the 16 caffeine pouches on 24Nico and the typical list for a nicotine pouch match almost completely. Only the active row differs, plus a handful of additions that some caffeine brands make.
Component: Base Caffeine pouch: Cellulose (E460) Nicotine pouch: Cellulose (E460) |
Component: Active ingredient Caffeine pouch: Caffeine Nicotine pouch: Nicotine |
Component: Flavourings Caffeine pouch: Mint, citrus, coffee, cola, fruit, licorice, vanilla Nicotine pouch: Mint, berry, citrus, fruit and others |
Component: Sweeteners Caffeine pouch: Sucralose (E955), acesulfame K (E950), stevia (E960), xylitol (E967), erythritol (E968) Nicotine pouch: The same families: E955, E950, E960, E967 |
Component: Humectants Caffeine pouch: Propylene glycol (E1520), glycerol (E422) Nicotine pouch: Glycerol (E422), propylene glycol (E1520) |
Component: Salt and pH regulators Caffeine pouch: Sodium chloride; E500, E501, E510 Nicotine pouch: Sodium chloride; E500, E524 |
Component: Additions on some panels Caffeine pouch: Vitamins B1, B2, B5, B12, magnesium, zinc, selenium, taurine and trade-name extracts on the LEWA lines Nicotine pouch: None typical |
Component: Tobacco Caffeine pouch: None Nicotine pouch: None |
Component: Sugar Caffeine pouch: None listed Nicotine pouch: None |
The LEWA additions are the one place where the caffeine side has something the nicotine side does not. LEWA FOCUS lists magtein and vitamin B12. LEWA GLOW lists vitamin B12, vitamin B5, zinc, magnesium and dracobelle. The four LEWA POWER flavours list taurine, magnesium, zinc and selenium. LEWA BURN lists magnesium, vitamins B1 and B2 and metabolaid. CAFERO, CAMO and Hicaff list caffeine as their only active ingredient.
How each one is labelled
Both cans print a figure in mg per pouch. On a caffeine pouch the figure is caffeine, and the label carries an ingredients panel and a statement of the caffeine content. On a nicotine pouch the figure is nicotine, and the label usually carries a nicotine warning.
Both will say "tobacco-free", and both are telling the truth. Only one can say "nicotine-free".
The labels also differ in who writes them. In the 24Nico range the caffeine pouches come from LEWA Of Sweden, LUNA Corporate, UAB Global Snus and Microzero. Nicotine pouches are made by tobacco and nicotine companies; our Canadian nicotine range is listed under nicotine pouches.
Where the format came from
Both products are Swedish in origin. Sweden has a long tradition of snus, a moist tobacco product kept under the upper lip. The white, tobacco-free nicotine pouch was developed in Sweden as a version of that format without the tobacco leaf: plant fibre in place of tobacco, with nicotine added. Nicotine-free and caffeine pouches took the next step and changed the active ingredient again, or left it out.
The Swedish link is visible in the 24Nico range. LEWA's caffeine and zero-nicotine lines come from LEWA Of Sweden. LEO Zero comes from Swedish Pouches. Onico Pure White comes from Swedish Match. Zeronito and Hicaff come from Microzero AB. The format, the can, the Slim pouch and the mg-per-pouch label all come from the same place.
The nicotine-free range on 24Nico
The nicotine-free category holds 50 products, all of them nicotine-free and tobacco-free: 34 zero-nicotine pouches with no caffeine either, and the 16 caffeine pouches described above.
The zero-nicotine products are the same format with no active ingredient at all. ZERONITO has 14 of them, from Icy Mint and Cola to Jalapeno and Blueberry Chilli, in Slim and Large. LEO Zero, Après Zero, VELO Zero, LEWA CLASSIC No Nico, Onico Pure White, LOOP Zero and XQS Zero make up the rest. The caffeine pouches are LEWA, CAFERO, CAMO and Hicaff, from 20 mg to 100 mg per pouch.
24Nico ships to Canada from Sweden. Prices are in CAD and include all taxes, duties and import fees: one landed price, nothing extra on delivery. Shipping options and timing are on our shipping page.
Nicotine-free and tobacco-free are not the same thing
A nicotine pouch is tobacco-free. It contains no tobacco leaf; the nicotine is added to plant fibre. It is not nicotine-free.
A caffeine pouch is tobacco-free and nicotine-free. It contains no tobacco leaf and 0 mg nicotine. It does contain caffeine.
A zero-nicotine pouch is tobacco-free, nicotine-free and caffeine-free. It is the base pouch with flavour and nothing else active.
So "tobacco-free" on a can tells you only that there is no tobacco leaf in it. "Nicotine-free" tells you there is no nicotine. If you want to know which active ingredient is in the pouch, read the mg line and the ingredient list, not the front of the can. The ingredients panel on each can is the source of truth.
For how nicotine pouches compare with vaping, read nicotine pouches vs vaping.
FAQ
What is the difference between caffeine pouches and nicotine pouches?
The active ingredient. A caffeine pouch contains caffeine and 0 mg nicotine; a nicotine pouch contains nicotine. The format, the pouch material and most of the other ingredients are the same.
Do caffeine pouches contain any nicotine?
No. Every caffeine pouch on 24Nico is nicotine-free, 0 mg, and tobacco-free; the ingredient lists name caffeine, plant fibre, water, flavourings, sweeteners, salt and pH regulators.
Do nicotine pouches contain tobacco?
No. Nicotine pouches are tobacco-free; the nicotine is added to a plant-fibre base. That is why "tobacco-free" on a can does not mean "nicotine-free".
Does 24Nico sell both in Canada?
Yes. The nicotine-free range holds 34 zero-nicotine pouches and 16 caffeine pouches. Our Canadian nicotine pouches, at 4 mg per pouch or less, are covered in the Nic-Guide.
Is 100 mg of caffeine the same as 4 mg of nicotine?
No. The two figures measure different substances and cannot be compared with each other; read each one against its own product type only.
Where did the pouch format come from?
Sweden. The white, tobacco-free pouch was developed there as a version of snus without tobacco leaf, and nicotine-free and caffeine pouches use the same format with a different active ingredient or none.
How are caffeine pouches labelled?
With an ingredients panel and a label stating the caffeine content.