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18+

Every product 24Nico sells is 100% tobacco-free — plant-fibre pouches, no tobacco leaf. Nicotine products contain nicotine, which is addictive, and are sold to adults aged 18 and over.

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NOAT Nicotine Pouches

NOAT nicotine pouches are built on an oat and plant-fibre base that holds flavour and releases it gradually across the session. Delivered across the UK in strengths from Normal through Xstrong, with flavours spanning cooling mint, spiced fruit and an earthy matcha. Prices include VAT, with nothing extra to pay on delivery.

NOAT by format and strength

  • Strong6
Showing 1–8 of 8 products
New
NOAT Spearmint 4mg
✓Price guarantee
Normal · 4 mg

In stock • Mint, Eucalyptus

NOAT Spearmint 4mg

£38.49£3.85/unit
NOAT Cold Mint 10mg
✓Price guarantee
XStrong · 10 mg

In stock • Mint, Eucalyptus

NOAT Cold Mint 10mg

£38.49£3.85/unit
NOAT Blueberry 7mg
✓Price guarantee
Strong · 7 mg

In stock • Berries, Blueberry

NOAT Blueberry 7mg

£38.49£3.85/unit
NOAT Spicy Lime 7mg
✓Price guarantee
Strong · 7 mg

In stock • Chili, Citrus

NOAT Spicy Lime 7mg

£38.49£3.85/unit
NOAT Spicy Melon 7mg
✓Price guarantee
Strong · 7 mg

In stock • Chili, Fruit

NOAT Spicy Melon 7mg

£38.49£3.85/unit
NOAT Matcha 7mg
✓Price guarantee
Strong · 7 mg

In stock • Tea

NOAT Matcha 7mg

£38.49£3.85/unit
NOAT Ginger Peach 7mg
✓Price guarantee
Strong · 7 mg

In stock • Fruit

NOAT Ginger Peach 7mg

£38.49£3.85/unit
NOAT Peppermint 7mg
✓Price guarantee
Strong · 7 mg

In stock • Mint, Eucalyptus

NOAT Peppermint 7mg

£38.49£3.85/unit

About NOAT

NOAT is a nicotine pouch brand designed and manufactured at its own factory in Skåne, in southern Sweden. The brand describes itself as a vertically integrated innovation and production company: it builds every pouch in-house rather than using a third-party manufacturer.

The range is built on an oat and plant-fibre base, chosen for its absorption properties: the fibre holds onto flavour and releases it over a longer period.

A slim, oat-based pouch

  • Slim format, packed 20 to a pack
  • Oat and plant-fibre carrier with added nicotine and flavourings, no tobacco in the formulation
  • Gluten-free, in keeping with the oat-fibre base

A paper box instead of a can

NOAT ships in a slim rectangular paper box that slides open like a matchbox, rather than the round can most nicotine pouches come in.

  • Slide-out tray: push the tray out and the pouches stand on edge in a single row, ready to pick from the top
  • Bin at the other end: push the tray the opposite way to reach a compartment that takes up to five used pouches, emptied by turning the pack over and tapping it out
  • Paper throughout and recyclable: the box is built without plastic
  • Sealed in transit: a thin cellophane overwrap holds the moisture in until the pack is opened, after which the pouches stay lightly moist for about a week

Strength from Normal to Xstrong

NOAT runs across three tiers on the Low | Normal | Strong | Xstrong | Ultra scale:

  • Normal: a lighter entry point
  • Strong: the middle of the range
  • Xstrong: the fullest hit

Flavour range across mint, fruit and matcha

  • Mint: light spearmint through a sharper peppermint and a direct cold mint
  • Fruit & spice: sweet peach paired with ginger, watermelon with a mild spice note, and a tangy spiced lime
  • Matcha & blueberry: an earthy matcha character and a sweet, mildly tart blueberry

Made in Skåne

NOAT's own factory in Skåne handles the full production process in-house, from the oat and plant-fibre formulation through to packing, rather than relying on a contract manufacturer. The brand holds a portfolio of 48 filed patents and design protections across its pouch technology.

Browse the full NOAT range above.

NOAT nicotine pouches in the UK

24Nico stocks 8 products from NOAT for UK customers, 4–10 mg of nicotine per pouch in slim format, with mint, chilli, fruit among the flavours. In the UK they are often called NOAT snus; every pouch is tobacco-free, and the strength is always per pouch, not per gram. NOAT is built on an oat and plant-fibre base that releases flavour gradually; the UK range runs 4 to 10 mg with mint, chilli, fruit and berry.

Prices are in pounds with UK VAT included and orders are dispatched from Sweden duty-paid, so nothing is added on delivery. Age is verified at checkout before a nicotine order is dispatched. → All brands stocked for the UK

NOAT flavour and strength range at 24Nico

Flavour: NOAT Spearmint

Character notes: Mild spearmint with a round sweetness and a light cooling note

Strength: 4 mg / Normal

Flavour: NOAT Peppermint

Character notes: Sharp, medicinal mint with a pronounced cooling effect

Strength: 7 mg / Strong

Flavour: NOAT Cold Mint

Character notes: Direct mint with a pronounced cooling effect throughout

Strength: 10 mg / Xstrong

Flavour: NOAT Ginger Peach

Character notes: Sweet peach with a spicy note of ginger

Strength: 7 mg / Strong

Flavour: NOAT Spicy Melon

Character notes: Sweet watermelon with a mild spicy note

Strength: 7 mg / Strong

Flavour: NOAT Spicy Lime

Character notes: Tangy lime with a pronounced spicy note

Strength: 7 mg / Strong

Flavour: NOAT Matcha

Character notes: Earthy matcha with a mild character

Strength: 7 mg / Strong

Flavour: NOAT Blueberry

Character notes: Sweet blueberry with a mild tart edge

Strength: 7 mg / Strong

Every NOAT pouch at 24Nico is slim format, packed 20 to a pack.

NOAT flavour and strength range at 24Nico

FlavourCharacter notesStrength
NOAT SpearmintMild spearmint with a round sweetness and a light cooling note4 mg / Normal
NOAT PeppermintSharp, medicinal mint with a pronounced cooling effect7 mg / Strong
NOAT Cold MintDirect mint with a pronounced cooling effect throughout10 mg / Xstrong
NOAT Ginger PeachSweet peach with a spicy note of ginger7 mg / Strong
NOAT Spicy MelonSweet watermelon with a mild spicy note7 mg / Strong
NOAT Spicy LimeTangy lime with a pronounced spicy note7 mg / Strong
NOAT MatchaEarthy matcha with a mild character7 mg / Strong
NOAT BlueberrySweet blueberry with a mild tart edge7 mg / Strong

Every NOAT pouch at 24Nico is slim format, packed 20 to a pack.

FAQ NOAT

What is NOAT?+

NOAT is a nicotine pouch brand built on an oat and plant-fibre base. The pouches are tobacco-free and designed for a steady release.

Where are NOAT nicotine pouches made?+

NOAT pouches are designed and manufactured at the brand's own factory in Skåne, in southern Sweden. NOAT builds every pouch in-house, from formulation through to packing, rather than using a third-party contract manufacturer.

What strength does NOAT come in?+

NOAT spans three tiers on the Low/Normal/Strong/Xstrong/Ultra scale: Normal for a lighter entry point, Strong in the middle of the range, and Xstrong for the fullest hit. Per-pouch nicotine for each flavour is shown in the range table on this page.

Why does NOAT use an oat fibre base?+

Oat fibre has absorption properties that let the pouch hold onto flavour and nicotine, releasing both steadily through the session.

Is NOAT the same as snus?+

No. Snus is an oral pouch that contains tobacco leaf. NOAT is a tobacco-free nicotine pouch, built on an oat and plant-fibre carrier with no tobacco in the formulation.

What does the NOAT pack look like?+

NOAT comes in a slim rectangular paper box rather than a round can. The tray slides out one way for the pouches, which stand on edge in a single row, and the opposite way for a bin compartment that takes up to five used pouches. The box is paper throughout and recyclable.

Is NOAT suitable if you have a gluten intolerance?+

Yes. NOAT's pouches are gluten-free despite the oat base: the formulation uses oat and plant fibre, water, vegetable glycerin, salt and flavourings, with no wheat or other gluten-containing ingredients added.

Are NOAT nicotine pouches legal in the UK?+

Nicotine pouches are legal to buy in the UK. The Tobacco and Vapes Act 2026 classes them as nicotine products, separate from tobacco, and sets 18 as the minimum age of sale. The UK ban on oral tobacco does not cover tobacco-free pouches such as NOAT. Rules can change, and 24Nico sells only to adults aged 18 and over.

Guides

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  • Nicotine-free alternatives to ZYN
  • Snus and nicotine pouch brands: a UK atlas of who makes what