About Zeronito

Zeronito launched in 2020 as a flavor-led, all-white pouch brand built around a single idea: keep the pouch ritual, drop the nicotine. Every Zeronito pouch is plant-fibre based, fully nicotine-free and fully tobacco-free, with flavor as the only active element. The format behaves like any modern white pouch under the upper lip: discreet, mess-free and low-drip.

Made in Gothenburg by Microzero

Microzero is a family-owned Swedish pouch manufacturer based in Gothenburg. Zeronito is one of Microzero's in-house brands, produced on-site alongside white-label work for other clients across Europe. Production and lab testing happen at the same facility, which keeps the recipe and the quality control under one roof.

Microzero's wider product portfolio runs across five pouch categories:

• Nicotine-free pouches: the category Zeronito sits in
• White nicotine pouches: Microzero's nicotine-bearing in-house and white-label lines
• Caffeine pouches: functional pouches with caffeine as the active
• Energy pouches: related functional format
• Nootropic pouches: functional pouches with nootropic ingredients

That spread means Zeronito sits inside a manufacturer that has experience formulating both nicotine-bearing and stimulant-bearing pouches. Zeronito strips all of those out, leaving flavor and format.

What goes into a Zeronito pouch

Zeronito uses a short, food-grade ingredient list:

• Plant-fibre base (E460) for the pouch material
• Water and humectant (E422, glycerol) to keep the pouch soft
• Flavorings and sweeteners to carry the taste profile
• Salt and salmiak (E510) for the saline edge characteristic of the format
• Thickener and acidity regulator (E401, E500) for consistent texture and pH

No nicotine, no tobacco, no caffeine, no nootropic ingredients. The full ingredient list per SKU sits on each product page.

Zeronito flavors and formats stocked at 24Nico

The Zeronito range at 24Nico covers eight flavors split across two formats:

• Slim format: Cola, Blue Raspberry, Melon Rush, Strawberry Lime, Icy Mint, Blueberry Chilli. A tight, low-drip fit under the upper lip, carrying the brand's flavor-led pours.
• Large format: Lakrits Original (dark, salty liquorice) and Stark Original (floral bergamot in the classic snus-character style). A fuller portion built for the two traditional Swedish profiles in the range.