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LOOP ZERO

LOOP Zero is the nicotine-free line from LOOP, the Swedish pouch brand developed by Another Snus Factory in 2019. The Zero line is built on LOOP's slim plant-fiber pouch format, with no nicotine and no tobacco. Format and feel follow the LOOP house style, only without nicotine.

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About LOOP Zero

LOOP Zero is the nicotine-free segment of LOOP, a Swedish pouch brand created in 2019 by Another Snus Factory. The company is based in Stockholm with an additional office in Oslo, and describes its work around three guiding principles: doing things it feels proud of, trying to do what it thinks is right, and enjoying the ride. LOOP Zero carries that approach into the nicotine-free segment.

LOOP Zero range at 24Nico

LOOP Zero is a focused nicotine-free line within the LOOP range. At 24Nico the Zero pouches use LOOP's slim plant-fiber format, with no nicotine and no tobacco. The pouch sits under the upper lip in the same way as a standard LOOP pouch, with dimensions and feel that match the wider LOOP slim format.

What "Zero" means in the LOOP catalog

LOOP Zero is not a separate brand from LOOP. It is the nicotine-free line within the LOOP range, sitting alongside the nicotine-containing LOOP pouches that run from Strong through to Ultra strength. Key points to keep in mind:

  • Same maker: both LOOP and LOOP Zero are developed by Another Snus Factory.
  • Same format: LOOP Zero uses the slim plant-fiber pouch that defines the LOOP house style.
  • No nicotine, no tobacco: Zero pouches contain neither nicotine nor tobacco; the standard LOOP range contains added nicotine.
  • Curated flavor selection: LOOP Zero is a smaller, more focused range than the wider nicotine-containing LOOP catalog.

Flavor direction

LOOP Zero's flavor work to date sits within LOOP's cool sensation family, led by cool-mint pouches. Expect a menthol-led chill running through use, with a direct, lightly herbal mint base sitting underneath, and intensity that stays even from start to finish. Specific flavor names available right now are listed in the product grid on this page.

LOOP Zero at a glance

Brand owner: Another Snus Factory

Brand created: 2019 (LOOP); LOOP Zero is the nicotine-free segment of the LOOP range

Company offices: Stockholm, Sweden, with an additional office in Oslo

Format focus: Slim plant-fiber pouches

Nicotine strength: None (0 mg per pouch)

Flavor direction: Cool sensation family (mint-led)

Tobacco content: None, tobacco-free, plant-fiber based

Current selection: See product grid on this page

LOOP Zero is the nicotine-free line within the LOOP range.

FAQ LOOP ZERO

What is LOOP Zero?

LOOP Zero is the nicotine-free line within the LOOP nicotine-pouch range. It uses the same slim plant-fiber pouch format as standard LOOP, with no nicotine and no tobacco.

Who makes LOOP Zero?

LOOP Zero is part of the LOOP range, developed by Another Snus Factory, a Swedish company founded in 2019 and based in Stockholm.

What flavors does LOOP Zero come in?

LOOP Zero's flavor work to date sits within LOOP's cool sensation family, led by cool-mint pouches.

Does LOOP Zero contain nicotine?

No. LOOP Zero pouches contain no nicotine and no tobacco. They are built on a plant-fiber base with flavorings only.

How is LOOP Zero different from standard LOOP?

LOOP Zero uses the same slim pouch format and the same plant-fiber construction as standard LOOP, but with no nicotine. Standard LOOP pouches at 24Nico cover Strong, Xstrong and Ultra strengths; LOOP Zero contains no nicotine at all.

How do you use LOOP Zero pouches

Place one pouch under the upper lip. Leave it in position for up to 60 minutes; the pouch gradually releases flavor. Dispose of the used pouch in a waste bin or in the lid compartment of the can.

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